An online publishing company is hoping to help the publishing industry grow.
In the meantime, it’s using the internet to its advantage.
The Christian Book Publishers Association (CBPPA) has announced plans to launch a new online platform for booksellers that will give them more tools to manage their online publishing.
The company says the platform will offer bookseller support, marketing, distribution and analytics.
It also promises to be a more robust and secure platform for publishers.
It will help them improve their books, it says.
It’s the first step in the industry to become more responsive to the needs of publishers, says Paul T. Smith, vice president for marketing and digital strategy at CBPPA.
Smith says the new platform will allow publishers to better manage their business, but it won’t replace traditional bookstores.
He says the company has been talking with publishers about the need for better bookselling tools, and will work with publishers on the development of new solutions.
CBPAA President and CEO Mike McCreight says the website will help publishers manage their digital strategy better and better, and help them attract more customers to their products.
“We’re looking to the marketplace and to the consumer to tell the story and tell a compelling story,” he says.
Smith and other publishers want the platform to help them increase their sales and help booksellors reach customers who want their books.
McCreights says the digital platform will help bookstores sell more books because it will allow them to better connect with the consumers.
It’ll also give publishers a way to monetize their books on a more regular basis, he says, and also provide them with a better platform to distribute their books to more consumers.
“It’ll allow them not only to grow their business and their sales, but also to make more money off of the business,” he said.
Smith said the platform is being developed with the help of the CBPDA’s Marketing and Sales team.
McCrewes also said the company is looking to expand its services and expand the platform’s reach to other publishers, including booksell and publishing companies.
He said the new CBPSA platform is the culmination of a series of conversations between the company and CBPEA, which is also involved in the publishing and publishing industry.
“As part of this partnership, we’re expanding our ability to engage with other publishing organizations,” he explained.
The new CBPA website, which will be available to booksellners in early December, will include features such as analytics, sales analytics and analytics tools.
It is also available to publishers through the CBPA’s online portal.
Smith expects the platform and the tools it provides will help the industry grow in the long run.
“Our goal is to help publishers make more profitable and more successful books, and that’s our vision,” he explains.
“But the digital marketplace and the digital world are going to continue to evolve and adapt to the demands of the industry.”